Time for a change?  Yes, that’s what Hilton Hotels & Resorts the globally well known hotel giant is doing.  They are changing their corporate name to Hilton Worldwide and logo to a vertically symmetric ‘H’ (see below).  According to press release from Hilton, “Hilton’s new name, Hilton Worldwide, signifies the company’s global breadth and reach, and the logo incorporates key design elements that reflect Hilton’s rich heritage, vision for the future and commitment to excellence in service.”

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Here’s the link to the full article: http://www.hotel-online.com/News/PR2009_3rd/Sep09_HiltonLogo.html